Tesco allergy alert: shoppers warned not to eat affected product

10/28/2025

Reading time: about 2 minutes

Tesco shoppers warned as supermarket releases allergy alert – 'Do not eat it!'

Tesco has removed one of its gluten-free-branded breadcrumb products after tests found wheat where it should not be. The recall affects shoppers who buy the supermarket’s Free From breadcrumbs and has prompted an urgent allergy alert for anyone with coeliac disease, wheat allergy, or gluten sensitivity.

Tesco recall: what product is affected and why

The recall covers Tesco’s Free From Breadcrumbs. The product was labelled as suitable for people avoiding gluten, but an internal check discovered undeclared wheat. Because the item carries a Free From label, the error raises serious safety concerns for vulnerable customers.

If you bought this product and need to avoid gluten, do not eat it. Tesco has removed the affected batches from sale and is contacting regulators.

Who could be harmed: understanding the risks

Not all reactions to gluten are the same. The recall matters to three main groups of consumers.

Coeliac disease: an autoimmune response

  • Coeliac disease causes the immune system to attack the gut when gluten is eaten.
  • Common signs include diarrhoea, stomach pain, bloating, weight loss, and chronic tiredness.
  • People with coeliac disease must follow a strict gluten-free diet.

Non-coeliac gluten sensitivity

  • Some people react to gluten without fitting the criteria for coeliac disease.
  • Symptoms can mirror IBS and include abdominal pain, bloating, and altered bowel habits.
  • Unlike coeliac disease, small traces of gluten may be tolerated by some sufferers.

Wheat allergy: allergic reactions and anaphylaxis

  • A wheat allergy triggers an immune response to wheat proteins, not just gluten.
  • Symptoms range from hives and swelling to vomiting and breathing problems.
  • Anaphylaxis is life-threatening and requires immediate emergency treatment.

Practical steps for shoppers who bought the breadcrumbs

If you purchased the product, act now. Follow these clear steps to stay safe.

  1. Check your pantry for Tesco Free From Breadcrumbs and look at the batch code.
  2. If you cannot eat gluten, do not consume the breadcrumbs under any circumstances.
  3. Return the product to any Tesco store for a refund, with or without a receipt.
  4. Keep the packaging and any labelling information in case you need to report the batch.
  5. If you or someone ate the product and shows allergic symptoms, seek medical help right away.

How food recalls and allergy alerts are issued

Food safety bodies issue alerts when labelling errors or contamination pose a consumer risk. Two main actions can follow an investigation:

  • Withdrawn — the item is taken from sale in shops.
  • Recalled — customers are asked to return the product.

Allergy alerts are posted when there is a risk from missing or incorrect allergen information, or when cross-contamination is suspected.

Where to find support and more information

Customers with questions should contact Tesco’s customer service via the supermarket’s help pages. For medical advice, consult your GP, emergency services for severe reactions, or dedicated organisations such as Allergy UK and NHS guidance on coeliac disease.

  • Keep medical contacts handy if you depend on gluten-free food.
  • Report any reactions to your healthcare provider and local food safety authority.
  • Monitor official channels for updates on affected batch numbers and return instructions.

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