Target has quietly unveiled a full lineup of Wicked-themed merchandise timed for the movie sequel, and fans are already snapping up the best pieces. From scented collaborations to sprawling Lego builds, the collection mixes nostalgia with fresh designer drops. Here’s a closer look at what’s new, what’s likely to sell out, and which items are worth adding to your cart now.
Top Wicked items at Target right now — curated picks and prices
- HarperCollins Wicked Official Coloring Book — $14
- Monopoly: Wicked Edition board game — $18
- Lego Glinda’s Wedding Day set — $40
- Sell-out alert: Ariana Grande Glinda fragrance — $72
- Editor’s pick: R.e.m. Beauty For Goodozian Forest eyeshadow palette — $60
- Ariana Grande Elphaba fragrance — $72
- Lego Emerald City wall art (1,518 pieces) — $160
- Universal Pictures Singing Elphaba doll — $25 (was $28)
- Cozy pick: Shiz University graphic sweatshirt — $37
- Universal Pictures Deluxe Glinda doll — $33
- Wicked: The Faces & Places of Oz book — $18
- Lego Emerald City x Kiamo Ko Castle set — $80
- Lego Glinda & Elphaba bookends — $130
- Collector’s find: Polly Pocket Wicked playset — $31
Fragrance duo by Ariana Grande: scents inspired by Glinda and Elphaba
Ariana Grande teamed with the Wicked franchise to create two distinctive fragrances. One channels Glinda’s bright, effervescent character with fruity and gourmand notes. The other leans darker for Elphaba, adding green and plum-forward accents.
- Glinda scent: pink apple, blush nectarine, pink pepper — playful and sweet.
- Elphaba scent: apple, freesia, black plum — richer and more mysterious.
High demand warning: the Glinda perfume is already flagged as a likely sell-out. If you want it, consider buying sooner rather than later.
Large-scale Lego builds and display pieces for Wicked fans
Target’s Lego offerings go beyond toys. These sets double as art and fandom statements once assembled. Ideal for display in a living room or fan den.
Emerald City wall art — detailed and display-ready
The 1,518-piece Emerald City wall art recreates major Oz locations. It includes Shiz University, Munchkinland, and the Wizard’s balloon. When finished, it hangs like a framed print.
Smaller builds and decorative pieces
- Glinda’s Wedding Day set — a compact, colorful build for younger fans.
- Emerald City x Kiamo Ko Castle — mid-size set for collectors.
- Glinda & Elphaba bookends — functional decor for shelves.
Makeup and beauty collaborations to watch
Beauty brands jumped on the Wicked train with themed palettes and cosmetics. R.e.m. Beauty’s palette pays homage to the film’s color story with greens, pinks, and metallics.
- R.e.m. Beauty For Goodozian Forest eyeshadow palette — designed with versatile shades.
- Look for coordinated packaging that nods to the characters and movie art.
Pro tip: Limited-edition makeup often disappears quickly, especially around the film’s release window.
Apparel, books and small gifts for everyday fandom
Alongside premium items, Target stocked easy gifts and wearable merch. These are great for casual fans or last-minute presents.
- Shiz University fleece-lined crewneck in several sizes — comfortable and themed.
- Wicked: The Faces & Places of Oz — a visual book for fans who love behind-the-scenes content.
- Monopoly Wicked Edition and the official coloring book — low-cost, high-fun pieces.
Toys and collector items: from dolls to Polly Pocket sets
Target’s toy selection spans price points and ages. Miniatures and dolls bring the story to life in different formats.
- Singing Elphaba doll — features music or phrases tied to the film.
- Deluxe Glinda doll — dressed in movie-inspired attire.
- Polly Pocket Wicked playset — small-scale, detailed, and a smart collectors’ buy.
Where to shop and how to prioritize purchases
Most of these items are available online and at select Target stores. Popular pieces may move fast as the movie release approaches.
- Check product pages for stock indicators and estimated ship dates.
- Sign up for restock alerts if an item is sold out.
- Compare in-cart pickup versus shipping to save time and avoid shipping delays.
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