Kim Kardashian Turns Heads: Flaunts Bold Look in New SKIMS Sheer Intimates Ad!

KEY POINTS

• On Wednesday, August 27, Kim Kardashian’s fashion brand, SKIMS, unveiled its new Milky Sheer intimates collection.
• A captivating photo of Kim herself sporting the new Milky Sheer String Bikini was part of the announcement.
• Additionally, SKIMS has made new pieces from its Essentials line available for shoppers.

Kim Kardashian is making a bold statement with the latest SKIMS release!

The label introduced its newest collection, the Milky Sheer intimates, on Wednesday, August 27, featuring Kim Kardashian in the campaign’s promotional imagery.

In the promotional posts on Instagram, Kim, aged 44, showcased the Milky Sheer String Bikini. This sheer black piece is distinctively marked with the word “Curious” embroidered beneath the top band. Available in a trio pack for $64, each piece within the set is embroidered with different words such as “Feelings,” “Curious,” and “Temptation.”

The campaign features a series of photos that zoom in closer on Kim wearing the undergarment, paired with a Cotton Jersey Long Sleeve T-Shirt in soot color.

One day prior, on Tuesday, August 26, SKIMS revealed that it would be launching new selections from its Essentials collection. The announcement promised “new styles and fresh colors in your favorite SKIMS fabrics” for the upcoming season.

The recent updates follow the addition of a surprising new face to the SKIMS family: Post Malone.

The rapper starred in the brand’s latest menswear campaign, which debuted on Tuesday, August 19. Post Malone shared his candid thoughts about modeling in underwear, describing it as quite daunting. “It’s terrifying for me,” he admitted in a ‘GQ’ interview, humorously adding that it felt like a “Sasquatch sighting” and joked about being called ‘Averagefoot’ by onlookers.

Post Malone is the frontman for the new Realtree-print series from SKIMS, which features relaxed-fit tops and bottoms, including underwear, in a unique, limited-edition camouflage pattern.

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Weeks prior to these events, Kim Kardashian announced SKIMS’ first venture into beauty-related products—the Seamless Sculpt Face Wrap. This new offering, a first for the brand, is a jaw-supporting shapewear made from a snug, collagen-infused fabric. It quickly gained attention online for its unusual design, drawing comparisons to the aesthetic of ‘Death Becomes Her’ and even Hannibal Lecter.

Shortly after its release, Anthony Hopkins humorously modeled the face wrap on Instagram, referencing his iconic role from ‘The Silence of the Lambs’ with a playful note to Kardashian: “Thank you, Kim. Don’t be afraid to come over for dinner @kimkardashian @skims.”